Executive Health, Hospital VIP Programs, and Concierge Medicine: A Comparative Overview
A field guide for health system leaders, administrators, and physicians — with verified data, updated program listings, and a clear explanation of the distinctions that matter.
By Michael Tetreault, Editor-in-Chief, Concierge Medicine Today
Something significant is happening inside American health systems — and it has been building for more than a decade.
Major institutions — Cleveland Clinic, Stanford, Duke, Penn, Massachusetts General, UC San Diego, Rush University Medical Center, University Hospitals Cleveland, Inova, Vanderbilt, Johns Hopkins, Atrium Health, The Ohio State University Wexner Medical Center, and others — have not merely accepted concierge medicine and executive health programs within their walls. They have built them, expanded them, and in many cases made them strategic priorities in their community care plans.
The U.S. concierge medicine market was valued at approximately $7.25 billion in 2024 and is projected to reach $19.36 billion by 2034, growing at a compound annual growth rate of 10.36%.¹ Between 2018 and 2023, the number of U.S. concierge practices jumped 83.1%, while affiliated clinicians climbed 78.4%.² Cleveland Clinic opened its first Ohio concierge medicine location at Landerbrook in July 2025 and is expanding into Nevada in Q3 2025 — building on a global concierge network already serving more than 2,000 patients across Abu Dhabi, Florida, London, and Toronto.³ University Hospitals Cleveland’s UH Select program — launched with one physician in 2016 — now operates 11 physicians across four locations, projected to reach 4,000 patients by end of 2025, with a fifth location planned for April 2026.⁴ These are not pilot programs. These are institutional commitments.
“Fewer patients doesn’t mean less care; it means more intentional care, longer careers, and patients who finally feel seen. Over the years, when we’ve asked experienced concierge physicians what’s changed for them, they don’t talk about revenue or time off — they talk about joy. These doctors are rediscovering why they started, again. And as one concierge medicine physician reminded us just last month at our industry conference, ‘When the doctor’s fulfilled, the patient benefits too. You can’t fake that kind of energy in an exam room.’ These models are raising the bar for satisfaction on both sides of the room — doctors are staying in practice longer, and patients are reminded what it feels like to be genuinely cared for.” — Editor-in-Chief, Concierge Medicine Today
Yet for many hospital administrators and physician leaders, the landscape remains genuinely confusing. Executive health programs, concierge medicine programs, VIP services, membership-based primary care — the terms overlap, the models differ, and the implementation requirements are substantial. This article is designed to unpack all of it: what these programs are, how they differ in meaningful ways, what the current data shows, and what it actually takes to launch one inside a health system.
Part One: What These Programs Actually Are — And How They Differ
Executive Health Programs
Executive health programs are episodic by design. A comprehensive annual physical — often lasting several hours to two days — structured for busy executives, entrepreneurs, and high-achievers who may not have seen a physician in years. Costs typically range from $2,500 to $10,000 per engagement, paid directly by the patient or their employer rather than insurance.⁵
The Walter Reed National Military Medical Center, which operates one of the country’s most prominent executive medicine programs, defines executive medicine as providing for all of a patient’s healthcare needs and arranging care with qualified professionals — including coordination of preventive and specialty care, acute and chronic illness treatment, and case management.⁶
Key characteristics of hospital-based executive health programs include: comprehensive same-day or multi-day evaluations; rapid access to on-site sub-specialists; advanced diagnostics including cardiovascular risk assessment, pulmonary screening, and optional genomic testing; and structured wellness plans delivered at the conclusion of the visit. What they typically do not include is an ongoing longitudinal relationship. As UHealth (University of Miami) described in their program documentation: “Executive health involves a single visit of several hours with a set fee. There usually is not a continuity of care component unless something is uncovered that requires follow-up consultation or treatment.”⁷
PartnerMD, a concierge medicine and executive health practice with locations across the Southeast and Mid-Atlantic, has identified six key distinctions between hospital-based executive programs and concierge-based executive programs: brand recognition and network access versus intimacy and personalization; structured protocols versus highly customized assessments; multi-day travel requirements versus local access; institutional scale versus dedicated physician relationships; specialist breadth versus ongoing primary care continuity; and upfront episodic cost versus annual membership with year-round access.⁸
“Membership-based medicine has moved well beyond its early ‘boutique’ reputation. Today it includes a range of care models built around access, continuity, and sustainability — and while still a small part of healthcare, it’s increasingly influencing how physicians and patients think about what modern care should look like.” — Editor-in-Chief, Concierge Medicine Today
Hospital-Based Concierge Medicine Programs
Concierge medicine programs inside medical centers are structurally different from executive health. They involve an ongoing subscription or membership relationship between a patient and a primary care physician, with reduced panel sizes, enhanced access, and a longitudinal focus on prevention and relationship rather than a single annual encounter.
Cleveland Clinic describes its concierge medicine program as offering: 24/7 physician communication including personalized support during medical emergencies; longer visit times than traditional primary care; personalized treatment plans based on medical history and lifestyle; and coordinated specialist access managed by the primary care physician.³ UC San Diego Health’s concierge medicine program adds a flat annual membership fee on top of existing insurance, providing individualized attention, longer consultations, comprehensive health assessments, and ongoing care management.⁹ Stanford Health Care’s program frames it as “a one-to-one, customized healthcare program founded on the close relationship you will have with your dedicated doctor.”¹⁰
A Side-by-Side Comparison
The following distinctions are based on documented industry characteristics, published research, and verified pricing data from named third-party sources. Fee ranges reflect market data current as of 2024–2025. Fees and program structures vary by provider, geography, and service tier. This overview is for educational and informational purposes only. The core distinctions, summarized:
1. Structure Executive health is episodic — typically organized around a single comprehensive visit with a defined scope of services and a one-time fee. Concierge medicine is longitudinal — organized around an ongoing membership with year-round access to a physician or care team and a sustained relationship over time. (American Journal of Medicine, 2017; PartnerMD, 2025. amjmed.com; partnermd.com)
2. Continuity Executive health typically concludes at the end of the visit, with follow-up at the patient's or employer's discretion. Concierge medicine is built around a sustained physician-patient relationship as its defining structural feature — with proactive outreach, ongoing care management, and continuity between visits as core components of the model.(PMC / National Library of Medicine, "Lifestyle Medicine in a Concierge Practice." pmc.ncbi.nlm.nih.gov/articles/PMC6600619)
3. Panel Size Executive health physicians may see hundreds of executive patients annually in a high-throughput evaluation model. Concierge medicine physicians typically carry panels of 300 to 600 patients — compared to 2,000 to 3,000 in traditional primary care — enabling more time per patient and deeper clinical relationships. (American Journal of Medicine, 2017. amjmed.com; MDVIP, mdvip.com/patients/resources/concierge-medical-practices-guide; PMC / National Library of Medicine, pmc.ncbi.nlm.nih.gov/articles/PMC6600619)
4. Access Model Executive health offers a scheduled, comprehensive evaluation — typically completed in one day. Concierge medicine offers 24/7 physician availability, same-day or next-day appointments, direct physician communication outside office hours, and proactive care coordination as standard features of membership. (American Journal of Medicine, 2017. amjmed.com; MDVIP, mdvip.com)
5. Cost Structure Executive health programs typically charge a per-visit fee. Based on verified market data, most programs fall in the $2,000–$6,000 range, with premium institutional programs reaching $10,000 or more per visit.(Fountain Life, fountainlife.com/blog/executive-physical-cost; PartnerMD, partnermd.com/blog/how-much-does-an-executive-physical-cost — which documents PartnerMD at $2,700–$4,000; Emory Healthcare at $3,000–$5,000+; and private luxury clinics at $10,000+)
Concierge medicine charges an annual or monthly membership fee in addition to insurance for covered services. Verified pricing tiers based on published market data include:
Contemporary/standard concierge medicine: approximately $2,000–$5,000 per year (median range documented by PartnerMD, Becker's Hospital Review, and the American Journal of Medicine)
Mid-tier programs: approximately $5,000–$10,000 per year
Ultra-premium and highly exclusive programs (panels of 50–100 patients or fewer): $15,000–$50,000+ per year, with some boutique practices at higher figures
(Becker's Hospital Review, beckershospitalreview.com; STAT News / Boston Globe, statnews.com/2024/11/15; PartnerMD, partnermd.com/blog/concierge-medicine-costs-factors-considerations; MD², md2.com; American Journal of Medicine, 2017; Harvard T.H. Chan School of Public Health / Ariadne Labs, hsph.harvard.edu)
6. Insurance Relationship In both models, the program fee is an out-of-pocket expense not typically covered by insurance, though patients continue to use insurance for covered medical services such as laboratory work, imaging, specialist visits, and hospitalizations. Many institutional and hospital-based concierge programs accept insurance for billable medical services in addition to the membership fee. Some patients in higher-deductible plans use HSA or FSA accounts to offset membership costs, though eligibility varies by plan. (American College of Physicians, Annals of Internal Medicine, 2015. acpjournals.org; PartnerMD, partnermd.com; Healthgrades, resources.healthgrades.com; Keck Signature Care / Keck Medicine of USC, keckmedicine.org)
Sources Referenced in This Section
American Journal of Medicine. "Concierge Medicine Is Here and Growing!!" 2017. amjmed.com/article/S0002-9343(17)30358-3/fulltext
PMC / National Library of Medicine. "Lifestyle Medicine in a Concierge Practice." pmc.ncbi.nlm.nih.gov/articles/PMC6600619
MDVIP. "Concierge Medical Practices: How They Work and Why They're Growing." mdvip.com/patients/resources/concierge-medical-practices-guide
PartnerMD. "How Much Does an Executive Physical Cost?" September 2025. partnermd.com/blog/how-much-does-an-executive-physical-cost
PartnerMD. "Concierge Medicine Costs: Pricing, What's Included, and How to Evaluate Value." February 2026. partnermd.com/blog/concierge-medicine-costs-factors-considerations
Fountain Life. "How Much Does an Executive Health Physical Program Cost?" fountainlife.com/blog/executive-physical-cost
Becker's Hospital Review. "Concierge Medicine Explained." beckershospitalreview.com
STAT News / Boston Globe. "Some Patients Are Paying Up to $50,000 per Year in Fees for Concierge Medicine." November 2024. statnews.com/2024/11/15
Harvard T.H. Chan School of Public Health. "Rise of Concierge Medicine Has Benefits, Drawbacks." November 2024. hsph.harvard.edu
MD². "How Much Does Concierge Medicine Cost? Is It Worth It?" md2.com
American College of Physicians. "Assessing the Patient Care Implications of 'Concierge' and Other Direct Patient Contracting Practices." Annals of Internal Medicine, 2015. acpjournals.org
Keck Signature Care / Keck Medicine of USC. keckmedicine.org/centers-and-programs/signature-care/
Hospital VIP, Dignitary and Ambassador Services (A Third Category)
Beyond executive health and formal concierge medicine programs, many health systems offer VIP or ambassador-level services for donors, dignitaries, international patients, and major institutional patrons. Mount Sinai Hospital has its Executive Services Department. The Hospital for Special Surgery offers Ambassador Services. Weill Cornell Medicine provides International Patient Services. These informal arrangements typically predate formal concierge medicine programs at most institutions and represent a distinct third category — not a subscription model, not an executive physical program, but a relationship-based access arrangement rooted in institutional philanthropy, often without an established fee structure.
As Laurence C. Baker, Professor and Chair of Health Research and Policy at Stanford University School of Medicine, described the strategic rationale in a 2019 New York Times report: having unique offerings that patients want gives hospitals leverage with insurance networks — “Hey, you need to have me in your network because patients want to come see me.” The risk, Baker noted, is that hospitals become divided places for the haves and the have-nots — a tension health systems operating any of these programs must navigate thoughtfully.¹¹
“The specialties that fit best aren’t defined by procedures, but by relationships. Anywhere patients need time, clarity, and ongoing management—cardiology, women’s health, pediatrics, oncology—concierge medicine works. The specialties entering concierge medicine now represent a good percentage of the practices out there today — it's hard to say exactly how many because this is a business model but we're seeing more and more specialties enter this space especially within the past decade and that's encouraging for patients and for Doctors and other healthcare practitioners.” — Editor-in-Chief, Concierge Medicine Today
Part Two: What the Current Data Shows
The market data on institutional and membership-based medicine is unambiguous in its direction.
The U.S. concierge medicine market grew to $8 billion in 2025 and is projected to reach $19.36 billion by 2034 at a CAGR of 10.36%.¹ Approximately 12,000 concierge physicians practice in the United States as of 2024, up from roughly 150 in 2005 and 750 by 2010.² The number of U.S. concierge practices grew 83.1% between 2018 and 2023, with affiliated clinicians increasing 78.4% in the same period.²
Q: HOW COMMON? HOW MANY?
“Concierge medicine may be small in size, but it’s big on purpose. While industry sources note year after year that fewer than 2% of all licensed U.S. doctors practice in some version of subscription-based healthcare delivery model—(that’s about 8,000 to 12,000 practices in the U.S.— at least a quarter of those are now specialists. We’ve also observed incremental growth in adoption and entry into these models and it’s been steady at what we hear is about 4–7% a year — some would say higher but we like to stay realistic, not evangelistic. So while concierge medicine is still a small percentage of the 1.1 million U.S. physicians, it’s quickly becoming the new reference point—the model others are measured against.” — Editor-in-Chief, Concierge Medicine Today
Physician burnout is a structural driver of this growth. The American Medical Association reported in 2022 that physician burnout reached an all-time high of 63% during the pandemic.¹² The Association of American Medical Colleges projected in March 2024 that the U.S. could face a shortage of up to 124,000 physicians by 2034, with two out of five physicians currently considering leaving practice within five years.¹³ Institutional concierge programs, when designed well, reduce burnout by reducing panel sizes and restoring physician autonomy — making them retention tools as much as revenue generators.
On the patient demand side, Aon’s 2025 Global Benefits Trends Study found that 65% of employees prefer personalized benefit options over their current benefits.² A 2024 Intuit QuickBooks survey found that 68% of employees rank health benefits second only to salary when evaluating job offers.² These figures explain why employers are increasingly offering concierge medicine access as an executive benefit, with the Health Transformation Alliance now embedding concierge memberships for approximately 5 million covered employees.²
Patient retention data further validates the model. MDVIP, with over 1,300 affiliated physicians, reported 90% patient retention as of December 2024, alongside 96% physician satisfaction.¹⁴ The same outcomes data that drove these retention numbers — 42% to 62% lower hospitalization rates and 20% to 24% fewer emergency room visits among MDVIP-affiliated patients versus matched controls — has not gone unnoticed by health system administrators evaluating program ROI.¹⁵
WHAT THE EXPLOSIVE GROWTH (CIRCA 2026) OF CONCIERGE MEDICINE REALLY MEANS
“This data doesn’t tell the story critics want it to tell — it tells the story medicine has been avoiding. Physicians aren’t leaving traditional care because concierge medicine is ‘tempting.’ They’re leaving because the existing system is structurally unsustainable. When 83% growth happens in five years¹²³⁴⁵⁷, that’s not a boutique trend — that’s a market signal. It’s physicians voting with their feet for smaller panels, better access, and clinically sustainable work.
The real concern isn’t that new models [like this and others] are growing. It’s that traditional plan reimbursed primary care hasn’t been redesigned to keep doctors practicing longer, patients better served, and communities stable. If policymakers want access equity, the solution isn’t restricting innovation — it’s fixing reimbursement, reducing administrative drag, and making primary care viable again -- and treating Doctors (and their team!) with the dignity and respect they deserve. Concierge medicine isn’t exacerbating the physician shortage — it’s revealing it. And that’s a good thing.
Every industry eventually faces a moment when disruption forces reflection and reinvention — this is healthcare’s moment. One longtime doctor told us, ‘The system didn’t break overnight. It’s been eroding for decades. Concierge medicine just held up a mirror.’ Critics may not like that, but that’s often what happens when new ideas challenge old assumptions. Change makes people uncomfortable — especially when it highlights what’s not working.”
— Editor-in-Chief, Concierge Medicine Today
Part Three: What It Takes to Build a Program That Works
The most useful institutional framework for understanding what it takes came from Dr. John Kirkpatrick, a physician at the Lewis and John Dare Center at Virginia Mason Medical Center in Seattle. His insights emerged from a landmark 2013 roundtable in Seattle that brought together representatives from at least 15 medical centers with existing concierge programs — the first gathering of its kind in the country.
Years ago we had the opportunity to talk to Dr. Kirkpatrick about the event and the topics included alternative models, amenities, preserving academic standards, legal hurdles, marketing strategies, compensation structures, expectations, and recruiting.
Dr. Kirkpatrick is the author of a peer-reviewed article on exactly this subject — “Concierge medicine gaining ground: Competition forces medical center into ‘boutique’ business” (Physician Executive, 2002) — and his insights from that inaugural 2013 gathering remain the most practical framework available for health system leaders exploring this path. At the time, institutional concierge programs were rare enough to count on two hands. That number has grown considerably — but they remain the exception, not the rule.
1. Executive Leadership Must Be Fully Committed
The first and most critical prerequisite for any institutional concierge program: the CEO and the entire organization must be genuinely committed before a single patient enrolls. An institutional concierge program touches legal, compliance, marketing, finance, physician leadership, nursing, and administration simultaneously. Without visible, sustained commitment from the top, each department will treat the program as a low-priority complication.
Cleveland Clinic’s October 2024 Nevada announcement came directly from an executive vice president, framed as a strategic community care initiative.³ UH Select’s expansion is led by a dedicated director of premier services business development.⁴ This is what institutional commitment looks like: senior-level ownership, not departmental delegation.
2. Every Program Needs a Champion With Organizational Clout
Every successful institutional concierge program has a dedicated internal champion — a CEO, the physician providing care, a VP of Marketing or Business Development, or a VP of Foundation or Development — whose job is to keep the program moving forward with the organizational authority to make it happen.
The champion role provides daily momentum: navigating internal politics, managing competing departmental priorities, advocating for resources, and keeping the program visible when institutional attention moves elsewhere. Programs that lack a dedicated champion tend to stall between approval and launch — or launch without the infrastructure needed to sustain them.
3. The Community Must Have a Viable Patient Base
The medical center must have a sufficient population base of patients who are interested in and able to sustain a membership-based care program. This is a market analysis requirement, not a values statement — and it is one of the most commonly underestimated factors in institutional program planning.
The geographic pattern of successful institutional programs validates this consistently. Mass General’s program is in Boston’s Staniford Street corridor. Cleveland Clinic’s Nevada expansion targets rapidly growing Las Vegas.³ Inova 360°’s new Reston Station location sits in one of Northern Virginia’s most economically active suburban corridors. MetroHealth’s Spry program in Cleveland updated its fee structure as recently as February 2025, reflecting sustained demand in its community.⁴ None of these are accidents.
4. The Right Physicians Must Already Be in Place
The medical center needs physicians who already provide personalized services to their patients — ideally at least two who can anchor the program from launch. This is a cultural and clinical prerequisite. Physicians who have practiced at high volume under fee-for-service incentives do not automatically adapt to the relationship-driven, lower-panel model that institutional concierge medicine requires.
As Dr. Pravia at UHealth described the experience: “As a clinician, you are able to spend more time with the patient and not be looking at the clock. You get to know the patient better and talk about health-related issues that might not come up in a shorter appointment. You can make more informed recommendations that result in better outcomes for the patient.”⁷ The physician who anchors an institutional concierge program needs to already practice this way — not learn it after launch.
5. A Multidisciplinary Steering Committee Is Non-Negotiable
A steering committee of stakeholders — patients, providers, senior administrators, development officers, marketing experts, and nursing staff — is essential before launch. Institutional concierge programs sit at the intersection of clinical care, revenue generation, community relations, legal compliance, and brand management simultaneously. A steering committee surfaces conflicts and tradeoffs early, when they are manageable, rather than after launch, when they are expensive.
Additional Considerations the Current Data Supports
6. Legal Review and Internal Staff Education Must Precede External Launch
Legal department approval and an internal staff education plan must be completed before any external marketing begins. Institutional concierge programs operate in a uniquely complex regulatory environment, touching Medicare compliance, state insurance regulations, anti-kickback statutes, and institutional tax-exempt status in ways that private concierge practices do not.
7. Technology and Telehealth Are Now Baseline Expectations
Telehealth is no longer an enhancement — it is a patient expectation. Patients entering institutional concierge programs in 2025 expect seamless virtual access alongside in-person care. UC San Diego Health’s program includes a MyUCSDChart portal with immediate access to testing results.⁹ Mass General’s program supports online enrollment.¹⁶ The University of Hawaiʻi received a $500,000 NIH Phase II award in November 2024 specifically to expand an AI/ML-enabled concierge model.¹⁷ Institutions launching without a technology roadmap risk rapid obsolescence in a market where patient expectations are rising faster than most institutional technology cycles.
8. Physician Retention Is a Strategic Benefit, Not a Side Effect
With up to 124,000 physicians potentially leaving the workforce by 2034, institutions that create conditions enabling physicians to practice sustainably — smaller panels, greater autonomy, more meaningful patient relationships — gain a significant competitive advantage in physician recruitment and retention.¹³ As MD² International CEO Peter Hoedemaker stated in the company’s February 2015 press release: “Time is just so critical. By limiting their total number of families, physicians have the ability to accompany patients to specialist visits, navigate their care through hospital stays and truly research every ache and pain. It’s like having a physician as part of your inner circle, as if they’re a member of your own family.”¹⁸ The physician who practices this way stays in medicine. The institution that enables it retains the physician.
“What separates this space isn’t the business model — it’s the mission. It’s the decision to remove unnecessary friction FOR patients and to design systems that make consistency, service, and trust repeatable. Healthcare has always required clinical skill, but from the patient’s perspective, excellence now means dignity, attention, access, and clear communication. Those aren’t luxuries anymore — they’re baseline expectations. That’s why concierge medicine is becoming a reference point. Not because it’s exclusive, but because it’s intentional. Smaller patient panels — hundreds instead of thousands — create room for relationships instead of transactions. And when a model consistently produces better experiences for both patients and physicians, that’s not a trend. That’s a structural shift in how care is being delivered.” — Editor-in-Chief, Concierge Medicine Today
Institutional Concierge Medicine and Executive Health Programs: A 2025 Directory
The following is a current, verified listing of health systems and academic medical centers operating concierge medicine programs, executive health programs, or both. This list is not exhaustive — new programs are launching regularly across the country, and because concierge medicine and executive health are business models rather than federally registered medical specialties, there is no official national database from which a complete list can be drawn. Programs may have launched, expanded, rebranded, or closed since this article was last updated. Concierge Medicine Today makes no claim that this list is complete. If your institution operates a program not listed here, we welcome the addition and can contact us here.
Virginia Mason Dare Center (Seattle, WA) — One of the earliest and most studied institutional concierge programs in the country. Hosted the inaugural Medical Centers Concierge Alliance Conference in August 2013 — the first national roundtable of institutional concierge program leaders.
Massachusetts General Hospital Concierge Medicine (Boston, MA) — Opened fall 2016 at 50 Staniford Street adjacent to the main MGH campus. Currently enrolling patients. Provides coordinated, preventive primary care and wellness programs at one of the country’s top-ranked hospitals. Recently appointed a new physician, Dr. Sonal Shah, MD. massgeneral.org/concierge-medicine
Penn Personalized Care (Philadelphia, PA) — University of Pennsylvania Health System’s membership-based primary care model.
UHealth Premier — University of Miami Health System (Miami, FL) — Concierge medicine program offering same-day and next-day appointments, physician access seven days per week, and coordination across UHealth’s specialist network. umiamihealth.org/uhealth-premier
Concierge Medicine — UC San Diego Health (San Diego, CA) — Flat annual membership fee add-on to existing insurance. Includes comprehensive wellness evaluation in partnership with UC San Diego’s Step Family Cardiac Rehabilitation and Wellness Center. health.ucsd.edu/concierge
Stanford Concierge Medicine Program (Stanford, CA) — Customized healthcare program with a dedicated physician, first-class care, and a focus on the physician-patient relationship. stanfordhealthcare.org/concierge-medicine
Duke Executive Health (Durham, NC) — Executive health and personalized wellness programs within the Duke Health system.
Northwestern Executive Health (Chicago, IL) — Executive health program within Northwestern Medicine. Trio Health-managed program seeing 1,000+ patients annually; opened 2005.
Rush Concierge Medicine — Rush University Medical Center (Chicago, IL) — Personalized care program with a dedicated physician. rush.edu/concierge-medicine
Executive and Corporate Health Center — Emory Healthcare (Atlanta, GA) — Corporate and executive health services within the Emory Healthcare network.
Cleveland Clinic Concierge Medicine (Cleveland, OH; Las Vegas, NV; Florida; Toronto; London) — Global network serving more than 2,000 patients. First Ohio location opened Landerbrook July 2025. Las Vegas expansion Q3 2025. Executive health program expanding into Las Vegas in 2026.
University Hospitals UH Select (Cleveland, OH) — Launched 2016 with one physician. Now 11 physicians across four locations — Beachwood, Fairlawn, Mayfield Heights, Solon — with fifth location at UH St. John Medical Center (Westlake) planned April 2026. Projected 4,000 patients by end of 2025.
MetroHealth Spry Program (Cleveland, OH) — Personal primary care membership program launched September 2017. Annual membership fees updated February 2025, ranging $575 (ages 3–17) to $1,050 (ages 74+).
Inova 360° Concierge Medicine (Northern Virginia) — Comprehensive one-on-one concierge and executive health programs. New Reston Station location (4,505 sq ft) opened summer 2025. inova.org/inova-360-concierge-medicine
Vanderbilt Executive Wellness and Concierge Medicine (Nashville, TN) — Combines concierge primary care access with executive wellness services.
Atrium Health Executive Concierge Care — Perspective Health & Wellness (Charlotte, NC and Winston-Salem, NC) — One of the Southeast’s most established institutional programs. Offers executive physicals and a year-round membership-based Executive Concierge program. Atrium Health Wake Forest Baptist describes its Winston-Salem program as the region’s only executive concierge program with a year-long primary care membership option. All physicians board-certified in internal medicine. atriumhealth.org/medical-services/concierge-care/executive-concierge
Ohio State University Wexner Medical Center — Executive Health Program (Columbus, OH) — Operates a trademarked Semi-Concierge Medicine® model positioned between traditional primary care and full concierge medicine. Offers extended visits, direct physician access, 24/7 phone access, and priority specialist coordination within a top-ranked academic health system. Patient panels intentionally limited. Auto-renewal option launching 2026. Nationally ranked in 10 specialties by U.S. News & World Report. wexnermedical.osu.edu/executive-health/faq
New York-Presbyterian / Weill Cornell Medical Center and Columbia University Medical Center — Concierge and premium health services across New York-Presbyterian’s flagship campuses.
Mount Sinai Executive Services (New York, NY) — Executive Services Department providing high-touch care for dignitaries, international patients, and major donors.
BocaCare Concierge Medicine — Boca Raton Regional Hospital (now Boca Raton Regional Hospital / Baptist Health) (Boca Raton, FL) — Palm Beach County’s first hospital-based concierge medicine program. Launched February 2019 with Dr. Aaron Klein, DO.
The Johns Hopkins Executive and Preventive Health Program (Baltimore, MD) — Comprehensive one-day assessments including EKG, blood work, cardiovascular and pulmonary screening, nutritional counseling, and optional advanced testing.
Mayo Clinic Executive Health Program (Scottsdale, AZ and Jacksonville, FL) — 7,000+ executive exams annually in Arizona. Robust programs in Arizona and Florida. Well-suited to these markets based on demographic profile.
New York University Tisch Center for Men’s Health (New York, NY) — Specialized men’s health program with executive health and concierge components.
MSK Direct — Memorial Sloan Kettering Cancer Center (New York, NY) — Concierge-level navigation and access for cancer care at MSK.
Cooper Clinic (Dallas, TX) — Known for comprehensive physical examinations, fitness assessments, and disease prevention strategies tailored for executives. Single-visit evaluations typically starting at $2,500.
Fountain Life (New York, NY; Dallas, TX; Naples, FL; Orlando, FL) — Longevity-focused program offering AI-driven diagnostics, whole-body MRI scans, and concierge medical services.
MDVIP National Network — Membership-based concierge medicine network with over 1,300 affiliated physicians. 90% patient retention and 96% physician satisfaction as of December 2024.
California Health & Longevity Institute — CHLI (Westlake Village, CA) — Medical clinic and wellness center offering executive health and longevity programs.
PinnacleCare Private Health Advisory — Private health advisory and concierge navigation service.
Executive Medicine of Texas — Executive health and concierge medicine practice in Texas.
In Summary
For health system leaders, the market signal is clear. Institutional concierge and executive health programs are no longer niche offerings for a handful of elite academic medical centers. They are a growing segment of a market projected to nearly triple in size over the next decade, driven by patient demand for personalized care, physician demand for sustainable practice conditions, and health system demand for differentiated service lines that create network leverage.¹
The institutions that succeed will be the ones that get the foundations right before they launch: executive commitment, a dedicated champion, a viable community, the right physicians, a multidisciplinary steering committee, legal clearance, a technology roadmap, and a genuine commitment to physician retention as an institutional value.
"The framework for doing this right has existed since 2013. The market data now makes clear why it matters." — Editor-in-Chief, Concierge Medicine Today
Editor’s Note: This article is intended for informational and educational purposes for health system administrators, institutional leaders, and physicians exploring membership-based care programs. The program directory included in this article is compiled from publicly available sources and direct reporting by Concierge Medicine Today. It is not a complete or official registry. Program details, fee structures, enrollment status, and availability may have changed since publication. Concierge Medicine Today makes no representations or warranties regarding the accuracy, completeness, or current status of any program listed. This content does not constitute legal, financial, medical, or compliance advice. Institutions and individuals should conduct their own due diligence and consult appropriate legal and compliance counsel before launching or enrolling in any membership-based care program.
Sources & Citations
HealthcareWebWire / Toward Healthcare. U.S. Concierge Medicine Market valued at $7.25B in 2024, $8B in 2025, projected $19.36B by 2034, CAGR 10.36%. https://www.healthcarewebwire.com/us-concierge-medicine-market/
JMCO / Mordor Intelligence. 83.1% growth in concierge practices 2018–2023; 78.4% growth in affiliated clinicians; approximately 12,000 concierge physicians in the U.S. as of 2024; Aon 2025 Global Benefits Trends Study (65% prefer personalized benefits); 2024 Intuit QuickBooks survey (68% rank health benefits second only to salary); Health Transformation Alliance embedding concierge memberships for ~5 million employees. https://www.jmco.com/articles/healthcare/concierge-medicine-market-projected-to-reach-47-billion-by-2034/ and https://www.mordorintelligence.com/industry-reports/concierge-medicine-market
Cleveland Clinic Newsroom. (October 21, 2024). Cleveland Clinic concierge medicine global network (2,000+ patients; Abu Dhabi, Florida, London, Toronto); Nevada expansion Q3 2025; Ohio Landerbrook July 2025. https://newsroom.clevelandclinic.org/2024/10/21/cleveland-clinic-announces-expansion-of-services-in-nevada-with-concierge-medicine-and-executive-health-practices-in-las-vegas
Crain’s Cleveland Business. (October 30, 2025). UH Select expansion; MetroHealth Spry fee structure updated February 2025; Cleveland Clinic Ohio opening July 2025. https://www.crainscleveland.com/health-care/uh-expands-concierge-medicine-program
American Express. Executive physical cost range $2,500–$10,000 per engagement. Cited in original Concierge Medicine Today reporting.
Walter Reed National Military Medical Center. Executive Medicine Program. Verified active program at walterreed.tricare.mil. https://walterreed.tricare.mil/Health-Services/Executive-Medicine
University of Miami Health System (UHealth). Executive Health and Concierge Medicine Program documentation. Quotes from Dr. Avallone and Dr. Pravia. https://news.med.miami.edu/executive-health-and-concierge-medicine-offers-personalized-approach/ and https://umiamihealth.org/en/treatments-and-services/uhealth-premier/concierge-medicine
PartnerMD. (September 12, 2024). “Executive Physicals: 5 Differences of Hospitals vs. Concierge Medicine.” Six-factor comparison of hospital-based vs. concierge-based executive health programs. https://www.partnermd.com/blog/hospitals-concierge-medicine-executive-health-program
UC San Diego Health. Concierge Medicine Program. https://health.ucsd.edu/care/primary-care/concierge/
Stanford Health Care. Concierge Medicine FAQ. https://stanfordhealthcare.org/medical-clinics/concierge-medicine/faq.html
Baker, L.C. (2019). Quoted in: New York Times, June 6, 2019. Identity and title verified: Professor and Chair of Health Research and Policy, Stanford University School of Medicine; Senior Fellow, Stanford Institute for Economic Policy Research. https://healthpolicy.fsi.stanford.edu/people/laurence_c_baker
American Medical Association. (2022). Pandemic pushes U.S. doctor burnout to all-time high of 63%. https://www.ama-assn.org/practice-management/physician-health/pandemic-pushes-us-doctor-burnout-all-time-high-63
Association of American Medical Colleges (AAMC). March 2024 projection: U.S. physician shortage up to 124,000 by 2034; two in five physicians considering leaving practice within five years. https://www.aamc.org/media/75236/download
Mordor Intelligence. (December 2024). MDVIP: 1,300+ affiliated physicians; 90% patient retention; 96% physician satisfaction. https://www.mordorintelligence.com/industry-reports/concierge-medicine-market
Rebel Health Alliance (2026). Citing Klemes et al. (2012), American Journal of Managed Care (42%–62% lower hospitalization); Population Health Management (2016) (20%–24% fewer ER visits). https://rebelhealthalliance.io/blogs/news/what-is-concierge-medicine-a-complete-guide
Massachusetts General Hospital. Concierge Medicine — currently enrolling patients; recent physician appointment Dr. Sonal Shah, MD. https://www.massgeneral.org/concierge-medicine
Toward Healthcare. University of Hawaiʻi NIH $500K Phase II award, November 2024, for AI/ML concierge model. https://www.towardshealthcare.com/insights/us-concierge-medicine-market-sizing
Hoedemaker, P. (2015). CEO, MD² International. Quote sourced from: PRWeb press release, February 5, 2015. “MD² Transforms the Concept of Healthcare for the Affluent.” https://www.prweb.com/releases/md_transforms_the_concept_of_healthcare_for_the_affluent/prweb12497106.htm. Note: Hoedemaker served as CEO of MD² International from 2006 until June 2023, when he transitioned to Vice Chairman.
Atrium Health. Executive Concierge Care — Perspective Health & Wellness. https://atriumhealth.org/medical-services/concierge-care/executive-concierge
Atrium Health Wake Forest Baptist. Executive Concierge Care (Winston-Salem, NC). https://www.wakehealth.edu/locations/clinics/e/executive-health
The Ohio State University Wexner Medical Center. Executive Health Program FAQs. Semi-Concierge Medicine®; 24/7 access; limited panels; two-to-three-hour visits; auto-renewal 2026. https://wexnermedical.osu.edu/executive-health/faq
Becker’s Hospital Review. (October 2025). Concierge medicine explained: direct primary care model. Confirms Rush, Johns Hopkins, MetroHealth, Cleveland Clinic, Northwestern, and Mass General as active institutional programs. https://www.beckershospitalreview.com/quality/hospital-physician-relationships/concierge-medicine-explained/
BocaCare / Boca Raton Regional Hospital newsroom. (February 2019). First hospital-based concierge medicine program in Palm Beach County; Dr. Aaron Klein, DO. https://www.brrh.com/Newsroom/2019/February/BocaCare-Now-Offering-Concierge-Medicine.aspx
Cooper Clinic. Executive health program pricing starting at $2,500. Cited via Fountain Life / Haute Living. https://www.hauteliving.com/hautemd/best-executive-health-programs/
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